The Client
Zest
HEALTH COACH AND
WEIGHT PRACTITIONERS
SYDNEY
"JUDITH'S EXPERTISE HAS BEEN A GAME-CHANGER FOR ZEST."
Zest was launched by founder Caitlin Cotter in Sydney. Caitlin already had a logo but wasn't sure on next steps to realising her brand's full potential. She needed advise on her business and marketing strategies, to establish branding, launch a website, create marketing collateral and some help with templates for social media.
THE BRIEF
DELIVERABLES
-
Marketing strategy
-
Branding guidelines
-
Website
-
Social media platforms
-
Canva templates
-
Blog
-
Copywriting
First we started with extensive research to understand Zest and their market. Then using the existing logo as a base, we fleshed out a clear look for Zest to showcase their brand. We also wanted to reflect on Caitlin's connection with the stunning Eastern Suburbs coastline.
We designed a range of marketing collateral including a business card and a brochure. Next, we set about launching Zest online with a website and social media presence. We used Wix to design and host a website and trained Caitlin on how to maintain the site and make updates to content as needed.
We also designed a range of templates for social media posts and helped Caitlin set up a schedule including Facebook, Instagram and a blog. We did this in Canva so Caitlin can manage this herself going forward.
OUR APPROACH
CLIENT FEEDBACK
"Judith's expertise has been a game-changer for Zest Health Coaching, providing us with invaluable assistance in designing and building our website, creating a captivating brochure, and offering much need advice on our business and marketing strategy.
What truly sets The Jones Creative apart is how easy Judith makes navigating the process. Throughout our partnership, she was attentive, responsive, and seamlessly incorporated our suggestions into the final deliverables. This collaborative approach not only made the experience enjoyable but also ensured the end results exceeded our expectations!
I wholeheartedly recommend The Jones Creative to any business seeking to enhance its online presence, marketing strategies, and overall brand appeal. Judith’s expertise, creativity and dedication have significantly contributed to the growth and success of Zest Health Coaching. We are incredibly grateful for the partnership and look forward to continuing to work with her in the future."
Caitlin Cotter, Founder